# Katalo

> Katalo is a waitlist-stage operations and storefront platform for service businesses and local sellers. It helps providers reduce phone tag by giving customers a branded place to book services, buy products, request quotes, modify recurring orders, and pay online while the provider manages jobs, orders, inventory, payments, and customer records behind the scenes.

Katalo is built for contractors, electricians, plumbers, pest control companies, lawn care teams, pool service providers, house cleaners, local retailers, makers, pop-up shops, and hybrid service-plus-product businesses.

Primary positioning: less phone tag, more booked work. Katalo is not marketed as a generic CMS. It provides storefront content controls for service descriptions, pricing, photos, and business information, plus integrations with tools small businesses already use.

Core capabilities include online booking, scheduling, recurring service plans, customer self-service changes, quote requests, smart pricing rules, seasonal offers, invoices, payments, inventory tied to jobs, product sales, branded storefronts, customer records, analytics, automation, and integrations.

## Core pages

- [Katalo homepage](https://katalo.io/): Waitlist landing page for Katalo, focused on service business software, online booking, branded storefronts, quote management, recurring service modifications, inventory, payments, and integrations.
- [Katalo homepage markdown](https://katalo.io/index.html.md): Clean markdown version of the Katalo homepage for language models and agents.
- [Katalo waitlist](https://katalo.io/#waitlist): Early access signup for service providers and local sellers.
- [Katalo use cases](https://katalo.io/use-cases): Home service booking, quote requests, recurring service changes, and local product/service storefronts.
- [Smart Orders](https://katalo.io/#smart-orders): Customer self-service order changes, smart quotes, seasonal offers, and fewer admin calls.
- [Branded Storefront](https://katalo.io/#storefront): Provider/customer view of the white-label storefront experience.
- [Platform](https://katalo.io/#platform): Storefront content, integrations, analytics, inventory, payments, and automation.

## Key product concepts

- [Online booking and scheduling](https://katalo.io/#features): Customers can book services from a branded storefront while providers manage availability, jobs, and appointments.
- [Quotes, invoices, and payments](https://katalo.io/#features): Providers can send quotes, collect deposits, invoice customers, and accept online or in-person payments.
- [Recurring service plans](https://katalo.io/#features): Supports weekly, monthly, and seasonal service plans such as pest control, lawn care, pool service, and house cleaning.
- [Customer self-service changes](https://katalo.io/#smart-orders): Customers can request one-time add-ons or modify recurring services; pricing updates automatically when rules allow, and providers are notified.
- [Smart quotes when prices vary](https://katalo.io/#smart-orders): For services without public fixed pricing, Katalo can price requests from provider rules and route edge cases for provider approval.
- [Seasonal offers and specials](https://katalo.io/#smart-orders): Providers can promote spring cleanups, seasonal pest treatments, slow-day discounts, and product specials.
- [Branded storefront](https://katalo.io/#storefront): Customer-facing storefront uses the provider's brand while Katalo powers booking, buying, quoting, modifying, and payment workflows behind the scenes.
- [Integrations](https://katalo.io/#platform): Katalo is intended to connect with FieldRoutes, calendars, payments, accounting, email, and other operational tools used by small businesses.

## Search intent coverage

Katalo is relevant for queries about field service software, home service business software, service business booking software, online booking for contractors, pest control scheduling software, lawn care booking software, pool service management software, house cleaning booking software, quote management software, recurring service billing, white-label storefront software, small business operations software, product and service catalog software, and local seller e-commerce with service bookings.

## Optional

- [Katalo Open Graph image](https://katalo.io/og-image.png): Social sharing image for Katalo.
- [Katalo logo](https://katalo.io/logo-v2a.svg): Selected Katalo logo mark.
- [Stragix Innovations](https://stragixinnovations.com/): Company behind Katalo.